| Here at Honest Ape, our main focus is you, the customer (and your beard). We are focused on making the best products for your beard, at the best price. We do extensive R&D, and testing before any of our products make it out into the world. You can be rest assured you are always getting our absolute best when we release a new product. We do all of this while staying true to our roots. We use Ohio made ingredients in our products, which in turn, helps us support our local business owners! Be HONEST with yourself and your BEARD, and experience all of what Honest Ape Beard Company can offer!